Portfolio

Carrefour Express: Urbanlife

THE NEW URBANLIFE IN MILANO, CORSO GARIBALDI, WAS BORN WITH SALE SPACE AND FOOD AREA

Site

Corso Garibaldi 49, Milano

Design

02.03.2016 - 19.07.2016

Area

550mq

Building

06.06.2016 - 11.11.2016

carrefour express urbanlife
Express Urban life was born by the client needs of a new concept store for their express distribution chain. The concept started from a green strip that leads to an area becoming the path to guide customers during their experience. Different food corners line this green street creating a marked difference between the fast lanes and the slow corners areas. The spaces are divided into a lounge bar, gastronomy, show cooking and beer corner, confortable sofas area and a flexible meeting room creating a large smart working area, on the second floor. The concept follows the idea of flexible design, using modern and cutting-edge spaces embedding different technological solutions. We believe in researching and improving through comparison, in unconventional workflows, that enable us to design high quality spaces dedicated to all the different needs. The integrated planning methodology focuses on user needs, using them as the center of the process.  The space in this way gives the users the best quality of life along with an ideal shopping experience.
carrefour express urbanlife

Different food corners line this green street creating a marked difference between the fast lanes and the slow corners areas. The spaces are divided into a lounge bar, gastronomy, show cooking and beer corner, confortable sofas area and a flexible meeting room creating a large smart working area, on the second floor.

Areas of action

Concept

Design

Work Direction

The integrated planning methodology focuses on user needs, using them as the center of the process. The space in this way gives the users the best quality of life along with an ideal shopping experience.

Credits

Lorena Iraldi

Valentina Frigerio

Eric Valsesia

Matteo Ballabio

Foto: Ermanno Andrea Funari

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