Casa Velasca

Velasca Milano new headquarters


Via San Martino, 14 - Milano


11/2019 - 09/2020


440 sqm

casa velasca

Over the last three years Paloma Architects has been collaborating with Velasca for the openings of their shops; now we have agreed the project for the new Velasca House. The area covers about 450 sqm that are developed on two levels. The ground floor is for welcoming visitors and informal meetings while the working spaces are to be found on the first floor.

The entrance leads to a spacious area, easily adaptable, with a coffee break area and an open meeting room: a large flexible space which can be converted into a projection room for events.

On the first floor, where the importance has been given to the original architectural structure, leaving the ceiling beams exposed, there are two open spaces, one meeting room and a kitchenette.

The project concept focuses on the Client’s wish for an area with the vintage atmosphere that mirrors its brand.  The choice of the materials, colours and furnishings create a space that recalls the atmosphere of the shops.

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